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Monthly Archives: July 2013

  • Check out our NEW Online Catalog

    Do you love getting your Emergency Essentials catalog each month, but feel like you just don’t have enough time to sit down and read it? Well, we’ve got the perfect solution for you! Now you can shop at home or on the go with our NEW Online Catalog. Waiting in line at the bank? Waiting for your waiter to bring you your check? Hop online and check out the latest from Emergency Essentials.

    Simply go to BePrepared.com, and on the left-hand side of the homepage, look for the “quick shop” heading. Click on the “online catalog” link.

    If you click on any of the pictures below, they will take you to the online catalog. (Note: The online catalog works best in Google Chrome or Firefox)

    The online catalog has the same layout as the printed version. Here’s a sample page from our July catalog:

    Online catalog actual 1

    If you are familiar with our old online catalog, you might notice that we’ve added some new features to this version. Here’s a quick run-down of the features you should know about.

    #1. The Zoom

    You can enlarge the printed text of the catalog (a plus sign will show up if you hover over a blank area of the page).

    #2. Add to Cart

    Click on an item in the online catalog, and its product page comes up so you can learn more or add it to your shopping cart. With this option, you can now buy products instantly without having to call in, or fill out an order form and send it in.

    yoder's bacon

    #3. The Scroll Bar

    At the bottom of the online catalog, there is a scroll bar that allows you to skip to specific pages if you know exactly what you’re looking for. Once you scroll to the page you want, click on the mini “preview” version and it will take you to the full-size page.

    online catalog actual 3


    #4. The Tool Bar

    At the top of the catalog is a toolbar with icons for home, search, Facebook, and download options (arrow pointing down). These options allow you to search the catalog for specific items (search results are highlighted in blue), post pages of the catalog to Facebook, or download pages of the catalog onto your computer. Also, if you are scrolling through the catalog, the home icon lets you go back to the cover page.


    Online catalog image

    These are just a couple of highlights to get you started on your online shopping journey! Now it’s your turn to test it out. Go onto BePrepared.com and try out the NEW online catalog and tell us what you think.

    Will I Still Get a Printed Catalog?

    But are you a purist?—you love the feel of a book in your hands; you live for turning its pages. If you are on our mailing list, you will still receive a printed copy of our catalog!

    I Want to Subscribe to Your Catalog Mailing List (for Printed Catalogs)

    If you aren’t on our mailing list and would like to get a printed catalog each month, just click on the tan box at the top of the BePrepared.com homepage that says “request a catalog.”

  • Power Outages in Tulsa May Last Several Days

     Fallen Power Line

    Last night and this morning, the Tulsa, Oklahoma area got hit with some pretty strong winds and lightning. This morning more than 100,000 customers had no electricity— and it could be several days before power is restored. Read more here.

    What have you done to prepare your home and family for a power outage? Here are some items we suggest you have on hand for those “so-rainy-and-blustery-it-knocks-out-the-power” kinds of days.

    Emergency lights and Flashlights
    Light sticks
    Solar Power
    Battery or solar-operated fans to cool down
    An indoor-safe heater that doesn't require electricity
    Hand and body warmers
    Wool blankets
    Emergency bivvy or sleeping bag
    Games or other entertainment to help pass the time and keep young children calm (make sure activities are easy to do by lantern or candlelight)


    When was the last power outage in your area? How long did it last? Were you prepared ahead of time?


    Emergency Essentials 100 hour candle

  • Lightning--The "Strikingly Beautiful" Danger



    iStock_000004387298XSmall_storm clouds and lightning in field

    According to NOAA, as of July 1st, 2013, there have been 9 lightning fatalities this year. And while researchers at National Geographic suggest that “the odds of becoming a lightning victim in the U.S. in any one year is 1 in 700,000,” on average, 54 people die each year from a lightning strike while participating in outdoor activities.

    Summer is the perfect time for outdoor activities like fishing, hiking, and swimming; it’s also the perfect time for thunderstorms. Since we are in the heart of summer, consider learning how to protect yourself from lightning during a thunderstorm.

    What’s the relationship between thunder and lightning??

    Thunder doesn't exist without lightning! This is why you should never say, “it’s just thundering and there’s no lightning, so it’s okay to stay outside.” Thunder’s shock wave can hurt people and property if it’s close enough. To determine how far away the lightning is, figure about one mile for every five seconds between the flash and the report. Don’t assume you’re safe if the storm is several miles away—lightning has a long reach!

    What attracts lightning?
    Discovery Channel’s “How Stuff Works” site suggests that objects on Earth—water, trees, steeples, towers, metal, and you and I!—all send up climbing surges of positively-charged electricity known as streamers. Tall, pointed objects send up the longest streamers around, attracting any available lightning bolts and sending them harmlessly into the ground.

    These streamers create a channel that the electrical charge passes through, “inviting” the lightning (which follows the path of least resistance). When lightning comes within 150 feet of Earth, it latches onto a convenient streamer and follows it to the source—and zap! You have a lightning strike.

    Where are lightning strikes common?
    According to weather.com, Florida is the United States’ lightning capital because of warm, moist air from the Atlantic Ocean and the Gulf of Mexico. However, more people are struck by lightning in wide-open spaces (imagine the Arkansas landscape!). Since lightning strikes the tallest objects in its path, people, horses, and even cattle in a wide-open space are vulnerable, especially if no other tall objects (like a building or water tower) are in the area.

    How do you protect yourself in the open?

    • If you hear thunder or see lightning, go inside or get in a car with the windows rolled up. DO NOT touch any metal.
    • If no shelter is available, crouch or sit in as compact a position as possible with your head down—but DO NOT lie flat or allow your head to touch the ground!
    • DO NOT shelter under a tree.
    • DO NOT stay in or close to water. Electrical current spreads across the water’s surface.
    • If you’re caught in a boat, make yourself as small as you can. (Remember that streamer you’re sending up? It becomes longer the taller you are. Make it as short as possible by crouching down and lowering your head.)
    • AVOID golf-carts, trees, light-poles, picnic pavilions, and port-a-potties.

    What do you do if someone is struck by lightning?
    Victims of lightning strikes may suffer burns, coma, residual weakness, numbness, paralysis, sleep disturbance, or memory loss.

    In the event of a lightning strike, call 9-1-1 immediately then give first-aid to the victim, who will probably be unconscious. Check for breathing and heartbeat, and let those with First Aid training or experience perform CPR. Don’t be afraid to touch the victim— they won’t retain the electrical charge—but if you have to move them, be careful. If possible, move the victim to safe shelter. Continue first aid measures until professionals arrive.


    To read more about Lightning check out these articles:









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